The Kodak Ektra has actually been built and design by a British company called the Bullitt Group, which licensed the brand from Kodak – which went bankrupt in 2012. The Ektra was the name given to Kodak’s ground-breaking 1941 device that made cameras accessible to the wider market. And the company claims the camera on its namesake lives up to that billing as is a far better offering than anything else in the smartphone market.
The device follows in the footsteps of other camera-centric smartphones such as the Nokia Lumia 1020, which might be considered a camera first and a smartphone second. Named after older Kodak models, the Ektra features a rear-facing 21-megapixel sensor with a fixed f/2.0 lens, and a front-facing 13-megapixel sensor with a fixed f/2.2 lens.
The smartphone component of the device uses the Android 6.0 (Marshmallow) operating system, with a 2.3GHz Decacore processor and 3GB RAM. Internal memory is 32GB, and is expandable with MicroSD cards. The device uses a 3000mAh battery.
The phone has been billed as a ‘smartphone designed for photographers’ and comes with features like a 21 megapixel camera and huge retro looking lens.
The phone also comes with a Kodak camera app and Super 8 video app that also allows for a vintage feel, and will run on Android 6.0.