10 SA Celebs With Long Standing Endorsement Deals
10 SA Celebs With Long Standing Endorsement Deals. An ambassadorship gig is a win for both the brand and the face. The celebrity behind the brand, gets a payment, and of course some fringe benefits. As for the brand, it gets more exposure and relevance in the market. The following celebrities have some of the most lucrative deals, which they have held for some years.
1. Jessica Nkosi
Since becoming the ambassador for Volvo SA in 2019, it has been raining luxury cars for Jessica Nkosi. We can’t keep with the number of Volvos she has driven it. The award winning actress and brand ambassador entered the scene with a blue Volvo XC40, and soon after that she cruised nicely in a Volvo XC60. Jessica has also driven a Volvo XC90, a Volvo XC40 Recharge and currently an XC90 Recharge Plug-in Hybrid.
2. Pearl Thusi
The actress, media personality, and entrepreneur was appointed as the brand ambassador for Europa Art shoes for 2018/2019 season. In her social media pages, Pearl does all she can to sell the shoes. Pearl has done so many campaigns with Europa Art, in which she always leaves her fans and followers wishing they owned a pair themselves. She recently joined the Elizabeth Aden family, and we are pretty sure it’s going to be a long-term relationship.
3. Minnie Dlamini
In 2019, Minnie Dlamini became a brand ambassador of Jaguar. She immediately showed off her brand new Jaguar IPace, worth a cool R2million at the time. Since then, the talented actress, media personality and entrepreneur has been cruising with some of the coolest rides. Minnie continues to attract major brands, and currently she is working with Nivea among others.
4. Linda Mtoba
Linda Mtoba is one personality loved by many brands. The talented actress has had the chance to work with major brands like Bernini, Edgars Fashion, to mention just a few. Immediately after giving birth to her daughter, Bean, Linda was endorsed by Huggies. One of the coolest thing about this gig is the endless and free supply of nappies. She the went on to Linda clinched a new endorsement deal with Unilever. This deal saw her officially become the new face of Unilever’s popular cosmetic brand, Vaseline in South Africa.
5. Natasha Thahane
With her beauty, it makes sense why skincare brands go for her. The talented actress, became the face of Garnier Even & Matte, in 2020. The brand continued its tradition of being represented by phenomenal South African women. This previously included renowned actress, producer and businesswoman, Connie Ferguson, and inspirational model, radio presenter and TV personality, Zizo Tshwete. Natasha also works with major brands like Coca Cola among others.
6. Cassper Nyovest
One thing about Cassper Nyovest, he is big on making great business moves. The first deal Cassper Nyovest secured came via an ambassadorship with MTN. The multi-award winning rapper and entrepreneur went on to bag the Ciroc ambassadorship gig. Even up to now, he is still rocking with the alcohol bran. The next deal Cassper Nyovest secured was with tech giant Samsung. The deal was reported to be worth R25 million. The ambassadorship saw him advertise the Samsung Galaxy A range of smartphones.
7. Andile Ncube
Andile Ncube’s s popularity has also earned him lucrative endorsement deals with major brands. These endorsements not only increase his visibility but also contribute significantly to his net worth. He has had a long-term work relationship with Castle-light. Andile is also with tech giants, Huawei, and is always spotting their cool watches. He also has a cool partnership with alcohol brand, Bombay Shapphire.
8. Thapelo Mokoena
In 2019, Thapelo Mokoena has announced a brand new partnership with Volvo SA. He is still with the brand, and just like Jessica Nkosi, gets to drive some of the coolest cars in the market. The award winning actor, TV personality and entrepreneur is also an ambassador of big brands like Tabac and is moving mountains with his wine brand Nero and Bakoena Beard Care range.
9. Zola Nombona
Two years ago, Zola Nombona announced her ambassadorship gig with Forschini. Under the tagline, Buyel’ekhaya, the partnership saw Zola go back to her roots in Matatiela, where it all began for her. On the launch ad, she mingles with her people, her family and gets to enjoy the comfort of home. This is a profound gig for Zola as she is honored to carry the heritage of the leading clothing brand. The talented actress is still with the brand doing amazing things.
10. Pearl Modiadie
Pearl Modiadie has worked as a brand and campaign ambassador with multiple brands and campaigns including some such as Standard Bank, Ponds, Always, Shoprite, Woolworths, Ackermans, Lux, Edgars and PEP. Her influence with her social media followers (Over 3.5 million followers on Instagram) and her unique approach and style offers clients huge value, who many return to work with Pearl again. For quite sometime, the media personality and actress has been working with Avon, and she is representing the beauty brand very well.
